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Digital Content Creator

Irvine, California Job ID: 2024-2006 Salary Range: $63,335.73 - $85,508.54
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  • Reporting to the Director, Content & Strategy, the Digital Content Creator is responsible for creating and publishing engaging content for the company’s digital channels, including website, social media, email, print and blogs.
  • The Digital Content Creator will work with the Director of Content & Strategy to develop and execute content strategies that align with the company's overall marketing goals.
  • Will be a key member of the Marketing team and plays a vital role in helping the company achieve its marketing goals.
  • The Digital Content Creator is a creative and innovative thinker with a passion for digital content creation.
  • This is a Hybrid position where you will work 3 days/week in the Administrative office in Irvine and 2 days/week from your home office.


  • Pull together engaging content, carefully proof and edit content, then hand over for publishing or broadcast.
  • Design graphics and videos.
  • Capture, produce and edit video content that is specific for various channels including social media, website, emails, YouTube, etc.
  • Deliver professional, high-quality content to inform and engage various audiences, including prospects, students, alumni and internal stakeholders.
  • Collaborate with other team members to develop and execute content strategies.
  • Support other departments through collaboration on story ideas, content collection/production, etc.
  • Track and analyze content performance.
  • Research and write content on a variety of topics.
  • Knowledge of digital marketing concepts including SEO, social media marketing, and email marketing.
  • Familiarity with marketing automation tools and platforms.
  • Ensure that all content aligns with the college/university’s brand guidelines and maintains a consistent and compelling voice.


  • Bachelor’s degree in Marketing, Communications, Business or related field.


  • 2+ years of experience in digital content creation.
  • Experience with social media marketing.
  • Ability to work independently and as part of a team.
  • Creative and innovative thinker and storyteller.
  • Experience with graphic design and video editing software.
  • Experience with storyboarding and planning for capturing video content as well as capturing the content.
  • Photography and videography experience.
  • Experience with content management and delivery while adhering to brand awareness.
  • Experience managing a large and consistently shifting editorial workload.
  • Experience with content management systems (CMS).
  • Experience with marketing automation software.
  • Familiarity with AP and Chicago style conventions, excellent spelling, and grammar skills.
  • Strong understanding of SEO, social media, email marketing and paid advertising.


Hired applicants may be eligible for benefits, including but not limited to, medical, dental, vision, flexible spending accounts, 401(k) match, paid time off, holidays, parental leave, tuition reimbursement, adoption assistance, health savings accounts, employee discounts, commuter benefits, and company paid life, AD&D and LTD insurance.

Primary Location: Irvine, California Campus: Administration Irvine Function: Marketing/Communications CA Salary: $63,335.73 - $85,508.54 Salary is dependent on experience and education

My colleagues and coworkers are sincerely passionate about student success and have a strong team spirit. Our fundamental goal is to improve the quality in our education and service. WCU rewards people with strong team-spirit, a great vision, dedicated commitment, and a high ethical standard.


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